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Influential Business Leaders, Business School Deans and University Students Make up Core of Readers for Bestseller; Invitation to Latvian University by President Zatlers Spurs Interest

LOS ANGELES–(February 18, 2010)–LOVE LEADERSHIP: THE NEW WAY TO LEAD IN A FEAR-BASED WORLD (Jossey-Bass) is on top for the sixth consecutive month, capturing the #10 spot on the CEO Read Top 25 Bestsellers List. The popular book by Operation HOPE Founder, Chairman and CEO John Hope Bryant has held its position on the business bestsellers list since its debut in August 2009.

Buoyed by the readership of influential decision-makers, school deans and university students of higher learning, Bryant's groundbreaking guide makes the case that the best way to get ahead is to figure out what you have to give in a world seemingly obsessed with the question: What do I get? Aimed at a new generation of leaders and extremely relevant for today's economic climate, LOVE LEADERSHIP draws on his remarkable success story and on interviews with love-based leaders such as Former President Bill Clinton, H.R.H. Crown Prince Haakon of Norway; entertainment icon Quincy Jones; Proventus AB CEO Daniel Sachs; and a Better Place Founder and CEO Shai Agassi.

Bryant, who most recently traveled to Riga, Latvia, at the invitation of President Zatlers, was hailed as a leader of new thinking by Latvia's commander in chief. "It is my great pleasure and honor to introduce John Hope Bryant as a guest speaker at the ‘Lectures by World Leaders' series. I first met Mr. Bryant at the World Economic Forum in Dalian, China, where we discussed, on the same panel, the consequences of the recession and the changes we should make in our thinking. I invited him to Latvia because he stands for what is crucial to our society now – hope, vision and determination. I am sure that Mr. Bryant's personal experience, his principles and vision encouraged the audience to think about the values that can lead us out of the current economic difficulties," said the President of Latvia, Valdis Zatlers.

LOVE LEADERSHIP bridges the gap between solid business advice and pure inspiration. The book outlines the five laws of love-based leadership: Loss Creates Leaders (there can be no strength without legitimate suffering), Fear Fails (only respect and love leads to success), Love Makes Money (love is at the core of true wealth), Vulnerability is Power (when you open up to people they open up to you), and Giving is Getting (the more you offer to others, the more they will give back to you).

Bringing acclaim from critics – such as David Gergen, director of the Center of Public Leadership, Harvard Kennedy School; Jimmy Wales, founder of Wikipedia and president of Wikia, Inc.; and legendary singer Jennifer Holliday – Bryant continues share his philosophy with leaders and learners worldwide.

Recently Bryant inspired the employees and management at HSBC, BBDO, and the U.S. Department of Health and Human Services, and has upcoming engagements at Suntrust, Union Bank, Capital One, amongst others.
The proceeds from purchases of the book made through Operation HOPE's website help the financial literacy organization deliver its services to underserved communities.

Organizations interested in hosting "A Conversation on the Future of Leadership" can contact Rachael Doff, Chief of Staff, Office of the Chairman, at 213-891-2918 or rachael.doff@operationhope.org.

About the Author, John Hope Bryant
JOHN HOPE BRYANT is a philanthropic entrepreneur and leader in the business of empowerment. He is the founder, chairman, and CEO of Operation HOPE, America's first nonprofit social investment banking organization. He served as the vice chair of the U.S. President's Advisory Council on Financial Literacy and chairman of the Under-Served Committee for the U.S. President's Council. An internationally respected public speaker, Bryant is a Young Global Leader for the World Economic Forum and has received many awards for his work to empower low-wealth communities.

About Operation HOPE, Inc.
Operation HOPE is America's leading nonprofit social investment banking and financial literacy empowerment organization. With more than 400 private sector partners, 1500 nonprofit organizations and schools, and 100 government partners in 69 major U.S. cities as well as South Africa, HOPE has raised more than $500 million in its pursuit of educating, assisting and inspiring the next generation of global stakeholders. Through international initiatives and its three principal programs, Banking on Our Future (teaching school children about money), HOPE Coalition America (Mortgage HOPE Crisis Hotline, 1-888-388-HOPE, financial emergency preparedness and disaster relief), and Walk-In HOPE Centers (loans, computer literacy, understanding banking principles), Operation HOPE has delivered services to more than one million low-wealth individuals and assumed the responsibility of piloting the Silver Rights Movement towards making free enterprise and capitalism relevant to all u nderserved communities. To learn more about HOPE, visit www.operationhope.org or read our blog at www.operationhope.org/blog.  

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