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THE MEMO
America's poor, working poor, and middle class are in a waiting game they cannot win – jobs will not come, times will not get better, and communities will not flourish until they "get the memo," i.e., take charge of their own financial futures. Bestselling author John Hope Bryant (How the Poor Can Save Capitalism) tells them how.

FIVE RULES FOR YOUR ECONOMIC LIBERATION

RULE 1 : You Live in a Free Enterprise System— Embrace This.
RULE 2 : Your Mind-Set Makes or Loses Money and Wealth—You Choose.
RULE 3 : Relationships Are Investments— Build Relationship Capital with Yourself First.
RULE 4 : Be Entrepreneurial—Don’t Just Get a Job.
RULE 5  : Spiritual Capital Is the Start of True Wealth—Own Your Power.


“We regrettably live in a system of haves and have-nots, and I know nobody working harder than John Hope Bryant to deliver success and resources to those who feel left out. Our Creator intended each of us to share in the Earth's bounty, and none of us should be without the means to achieve prosperity and wellness. This book explains how to claim your place at the table." —Archbishop Emeritus Desmond Tutu  
“John Bryant gives us a new understanding of the world in which we live. Normally we approach the world through votes and politics, when ultimate power has always been with the money, and having been ambassador, mayor, congressman, and civil rights leader, I must confess I am still struggling to make sense of the present global economy. Atlanta's success was clearly that we ignored Washington and went to Wall Street. Washington has $20 trillion, the US government has $20 trillion and $18 trillion in debt. Wall Street has available in excess of $60–70 trillion. Atlanta made the shift to globalization, and our city has grown from about 1.7 million in 1982 to over 6 million presently, and the only explanation that I have is we were willing to reach beyond government debt and politics and engage with the money centers of the planet. The truth of it is, the press and the Congress and the Senate and even the FBI are thinking nationally, but the major decisions of the world are a part of the global economy. Dr. King's efforts to redeem the soul of America from the triple evils of racism, war, and poverty was right on target, but his vision was stalled by a single bullet. They may have killed a dreamer, but John Bryant continues to pursue the dream that all God's children are endowed with inalienable rights to life, liberty, and the pursuit of happiness. The Memo gives suggestions on how we might help ourselves and each other through earning, investing, and managing money.” —Ambassador Andrew Young, Chairman, Andrew J. Young Foundation, and Global Spokesman, Operation HOPE  
“There are two books every black person in America must own and read: the Reverend Dr. Martin Luther King Jr.’s Chaos or Community and John Hope Bryant’s The Memo. The future survival of black America depends on it. Period.” —Roland S. Martin, Host/Managing Editor, NewsOne Now, TV One, and Senior Analyst, Tom Joyner Morning Show  
“John captures how our world, with its amazing technological advances, has no space for those who procrastinate. To reimagine what is possible, people need more than just access to financial tools and services. The sense of urgency and ownership he describes can help us to put those tools to work to benefit ourselves and ensure that we won't have the Internet of Everything without the Inclusion of Everyone.” —Ajay Banga, President and CEO, MasterCard  
“The Memo is what so many in America need to truly realize their full potential. My life is testimony to just about everything that John has placed in the bindings of this book. I grew up on the rough side of Chicago but found my Identity Project standing next to the playing side of a piano in Seattle. Just that one thing changed the trajectory of my life. And relationship capital—well, next to having talent, of course—this has proven to be everything in my life. I am now a global citizen, with business and partners around the world. I ‘got the memo.' I have known John Hope Bryant for a long time and can say he has been fighting tirelessly to bridge the gap between the haves and the have-nots. You should read this book. It made my soul smile.” —Quincy Jones, entertainment icon and CEO, Quincy Jones Productions  
“Bryant’s rules for economic liberation are applicable to all who recognize that inner capital is the currency for success. He brilliantly tackles the root cause of the invisible class and shines a light on the path to a life well spent through one’s mindset, spirit, and action.” —Susan Somersille Johnson, Corporate Executive Vice President and Chief Marketing Officer, SunTrust Banks, Inc.  
“By sharing the key concepts and experiences that have contributed to his success, John Hope Bryant provides a formula for upgrading your personal software and understanding how to leverage yourself in today’s society.” —Steve Case, Chairman and CEO, Revolution, and cofounder of AOL  
“John Hope Bryant makes a clear and compelling case for taking control of your future by managing your ‘inner capital.’ With The Memo, he shows how to tap into your wisdom, creativity, and intuition to lead a successful, thriving life.” —Arianna Huffington, CoFounder and Former Editor-in-Chief, The Huffington Post  
 
  • Hardcover: 144 pages
  • Publisher: Berrett-Koehler Publishers; 1 edition (September 18, 2017)
  • Language: English
  • ISBN-10: 1523084561
  • ISBN-13: 978-1523084562

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How the Poor Can Save Capitalism
John Hope Bryant, successful self-made businessman and founder of the nonprofit Operation HOPE, says business and political leaders are ignoring the one force that could truly re-energize the stalled American economy: the poor. If we give poor communities the right tools, policies, and inspiration, he argues, they will be able to lift themselves up into the middle class and become a new generation of customers and entrepreneurs. Raised in poverty-stricken, gang-infested South Central Los Angeles, Bryant saw firsthand how our institutions have abandoned the poor. He details how business loans, home loans, and financial investments have vanished from their communities. After decades of deprivation, the poor lack bank accounts, decent credit scores, and any real firsthand experience of how a healthy free enterprise system functions. Bryant radically redefines the meaning of poverty and wealth. (It's not just a question of finances; it's values too.) He exposes why attempts to aid the poor so far have fallen short and offers a way forward: the HOPE Plan, a series of straightforward, actionable steps to build financial literacy and expand opportunity so that the poor can join the middle class. Fully 70 percent of the American economy is driven by consumer spending, but more and more people have too much month at the end of their money. John Hope Bryant aspires to “expand the philosophy of free enterprise to include all of God's children” and create a thriving economy that works not just for the 1 percent or even the 99 percent but for the 100 percent. This is a free enterprise approach to solving the problem of poverty and raising up a new America.

   

“John Bryant is what I call a practical idealist who dreams big and then moves with precision to action. He reminds us of the age old adage, ‘if you give a man a fish, you feed him for a day, but if you teach him how to fish, you feed him for a lifetime' because he or she now has the skills and knowledge to become self-determined. One of the few and best plans for addressing poverty is outlined in this book. It lays out a clear and actionable path to address some of the issues that led my father to call for a poor people's campaign shortly before his assassination. You will have a different perspective on poverty and ‘poor people' when you finish reading this book and realize that in order to secure our economy, we must ensure that everyone is given a fair and just opportunity to prosper.” —Dr. Bernice A. King, daughter of Martin Luther King, Jr., and CEO, The King Center


“We cannot win the war for good jobs without the inclusion of and capacity building of the poor—this book shows the way and makes a personal, moral, and chiefly economic argument for how the poor can save capitalism.” —Jim Clifton, Chairman and CEO, Gallup, and author of The Coming Jobs War


“John and I want the same things. And the goals of this book are the same goals of my Rebuild the Dream campaign. He has provided the road map to economic recovery for this country at a time when economic inequality is at its peak. I, for one, will be following the steps laid out in the HOPE Plan.” —Van Jones, former Presidential Advisor to Barack Obama and current host of CNN's Crossfire


  • Hardcover: 176 pages
  • Publisher: Berrett-Koehler Publishers; 1 edition (June 2, 2014)
  • Language: English
  • ISBN-10: 1626560323
  • ISBN-13: 978-1626560321

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