John Hope Bryant discusses his “Marshall Plan for our times” – a call to invest in America’s least wealthy consumers, create financial opportunities, and extend hope to the country’s struggling economic majority.

Tuesday, July 8, 2014

In a discussion of his new book, How the Poor Can Save Capitalism: Rebuilding the Path to the Middle Class, author John Hope Bryant presents “a Marshall plan for our times” that offers specific ways to increase financial inclusion, create economic opportunity, and give hope to America’s struggling economic majority.

Bryant explains the history and psychology behind the three factors that perpetuate poverty — lack of self-confidence and self-esteem, lack of positive role models, and lack of opportunity — and makes a compelling economic argument for investing in America’s least wealthy consumers.

Bryant is the founder of Operation HOPE, a nonprofit organization responsible for more than $1.5 billion in private capital supporting low-wealth home ownership, small businesses, entrepreneurship, and community development.

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